Strategy Summit B2B E-Commerce & E-Business
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B2B ecommerce is the process of marketing and selling products between two businesses online. The goal is simple: expand customer reach and reduce cost-to-serve to drive more revenue for your business.
B2B eCommerce is a business model where businesses sell to other companies online. This is unlike B2C eCommerce, where businesses sell to consumers. In the B2B eCommerce model, sales cycles tend to be longer due to the presence of multiple stakeholders, larger order sizes, and higher costs, among other factors.